Grow A Business. Raise A Family. Live Your Dreams.
This is one of the most important things you can do as you build your business... As mothers many … Read More...
Ideas are nothing until you turn them into a marketable product or service...a product or service … Read More...
Sales and marketing are the backbone of your company. Without them you cannot create the type of … Read More...
If you don't want to pull your hair out maintaining your back office then we suggest reading these … Read More...
It’s three weeks before the official launch of your company and all of a sudden you realize that you have not done a lick of marketing. What do you do? Do you contact every friend and family member that you have ever known? Do you in inundate Facebook with ads and private messages…plaster all of the groups that you belong to? Or, do you contact every person whose business cards collected over the years? Freaking out, you think about pushing back to lunch date of your company … [Read more...]
Do you need to create great content on a consistent basis? In this day and age most people do. Why? Because content is the number one tool for anyone building an audience. Now, I don't want you to freak out. I know as a mom that it can be challenging to find time to develop new content on a consistent basis. If you are like most you have said more than once, “If only I had more time!” Well, we know that that's not going to happen. More time isn't going … [Read more...]
Do you have an email collection form on your site but don’t know what to do with it? If so, then you are not alone. Most people when they first get started with their email marketing efforts slap a form on their site and hope that people sign up. And then they just wait. Others have people sign up for their site but do a lousy job of nurturing the new sign-ups. Then, they try to send a sales letter to the list…and go no response. Why does this happen? It typically happens … [Read more...]
Do you need a following? If you plan on doing any significant business in this day and age then this answer is an absolute YES! How you do this is up to you; however, we thought that we would give you a couple of ideas that may help you get started. Take this list and pick 12 things that you would like to try and implement a new one each month. This will do two things...get you into significant action without stressing about taking time away from your family and encourage you to try … [Read more...]
When it comes to building a thriving business, especially one that grows in the presence of children, one of the most important things that you can do is build a list. Not just any old list of random people. You need a list of people that represent your ideal customer in your chosen niche. Why is a qualified list so important? Your List Determines Your Income Statistics vary on how much each person on your list is worth. However, one popular stat keeps popping up over and over … [Read more...]
Sometimes building a business is downright painful. Not getting the results that you want or getting too much of a response. Spending more time than what you had originally planned on the day to day and stealing time from your family. Oh, and don’t forget not being able to turn off your business brain while with family or your mama brain off while with clients. It sometimes feels that it is not worth the effort. But all of that can change if you have the ability to … [Read more...]
Blog commenting is important. You know it. Authority blogs rely on it and the gurus teach you that you should do it to help establish yourself as an expert. And so like a good soldier you visit one of the many blogs you intend on commenting on, you read the post, head down to the comment box, and then you freeze. With physical pain swirling in your belly you write something that you think is good enough. Then you read it, re-read it and think, “ oh my gosh, that’s really … [Read more...]
My father was diagnosed with Stage for Lung Cancer June 2, 2010. When he asked what he could do to help himself the doctor said nothing. On June 2, 2011 I woke up from surgery diagnosed with Stage II colon cancer. Again, when I asked the doctors what I could do to help myself I was told, “nothing” What a load of Crap! Tell me to drink carrot juice, give me some website to look at that empowers me! Give me something proactive to do or I am just going to get frustrated. Let … [Read more...]
It’s not easy to grow a thriving business when you beat yourself up over every little thing you’ve done wrong or you keep getting caught in negative thoughts. I know this to be true because I have done it for year after frustrating year. And then, I stumbled into yoga class because of a friend that hooked me with the line, “you won’t believe how hard just holding your arms over your head can be”. Always intrigued by a challenge I agreed to go and I am glad I did because my … [Read more...]
Son: “Mom! Can I have 25cents to go to the corner store for a slushie?” Mom: Sure Son: “Can I have an extra dollar to get a snack?” Mom: Why? Son: Because I need something to go with my slushie And so begins my summer of watching the refillable Roo Cup make millions of dollars for Kangaroo. With a “buy in” of $6.99 per cup and then a refill of 25 cents plus whatever else people buy when they go inside to buy another slushie Kangaroo is practicing smart … [Read more...]
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